Eden is the perfect state of mind. It is a time and place where everything is beautiful and fragrant and exactly as it should be. Eden is being surrounded by the abundant gifts of nature. It is a time before we felt that we weren't enough. It was a place where there were no clocks or schedules or reasons to feel that you just weren't able to get it all done or do it well enough. It was a time before we started worrying about things that really don't matter all that much. It was peace, love and clarity.
Instant? It refers to the ability to instantly transport yourself to a perfect place through the sense of smell. Fragrance is processed in the oldest part of the brain, the part that doesn't worry itself with overanalyzing. You either love a fragrance or you don't. Very simple, very direct. And when you love a fragrance you are moved from where you are now to a much better place.
Though the products we produce have changed since our launch in 2004, there are certain concepts that have remained the same. These are the core visions of the business that drive everything we do.
First off, we want to produce products that make change the way you feel. We want our products to be the things you do to love and PAMPER yourself, and to show your love for others. Those products must be made of the best possible ingredients with health and safety always the focus.
PURITY is of the utmost importance. Our health should be enhanced by the products we use, not degraded. That is why we are moving to organic products. The purity of organic products enhances life on two levels. First, you are not massaging pesticides on your skin and on the skin of your children. Second, you are placing your order for more land being protected from toxic chemicals. While helping yourself you are also helping the planet.
We also want you to have exactly what you want. PERSONALIZATION. You should have the ability to choose that which expresses your own unique nature. That means you can create your own personalized fragrance and then have that fragrance in products for home or bath and body.
And last, but by no means least, we want the PRICE to be something that everyone can afford. There is no reason why you cannot have fantastic products of the highest quality. You deserve that, as does everyone around you. We have no desire to be a product line for the few. Yet our products are made from ingredients that exceed the quality of many top-price lines. We will never compromise quality. We will charge a fair price for the best product we can make.
When you think fragrance think Instant Eden.
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